{"title":"LAUNDRY ESSENTIALS","description":"","products":[{"product_id":"noorly5-in-1-laundry-powerpods-pro","title":"Noorly™ 5-in-1 Laundry PowerPods Pro","description":"Advanced Bioenzyme Formula: Ecosys 5-in-1 Magic Laundry Pods harness cutting-edge bioenzymes to combat tough stains, ensuring impeccably clean clothes after every wash.\nEnchanting Floral Scent: Infused with a captivating floral fragrance, Ecosys Pods not only cleanse your laundry but also leave behind a lingering aroma that revitalizes your senses, transforming the washing experience into a delightful ritual.\nEffortless Drop and Load Convenience: With Ecosys Pods, messy measuring and tearing are a thing of the past. Simply drop a pod into your empty washer for precise dosage and hassle-free cleaning, saving time and effort.\nSeamless Usage Instructions: Experience laundry simplicity with straightforward usage guidelines. After placing the pod, effortlessly add your laundry (5-7kg) as usual, streamlining your routine with ease and efficiency.\nUniversal Compatibility: Designed for both top-loading and front-loading machines, Ecosys Pods deliver exceptional cleaning performance regardless of your washer type, ensuring consistent results every time.\n[\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/1f76b082-14b4-466b-ae71-1d1aadce48cc.__CR0,0,970,600_PT0_SX970_V1___.jpg\", \"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/d98870bf-8cea-4d7e-9646-da1abea3cae6.__CR0,0,970,600_PT0_SX970_V1___.jpg\", \"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/3d61c0de-4966-4d70-9779-1f2f14034477.__CR0,0,970,600_PT0_SX970_V1___.jpg\", \"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/4017d784-f47a-4c00-9db2-36c5a3627315.__CR0,0,970,600_PT0_SX970_V1___.jpg\", \"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/daea84f3-225b-4fec-aa23-362be6eab776.__CR0,0,970,600_PT0_SX970_V1___.jpg\", \"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/18e5a18b-69b3-4e1c-9d52-55d3dc9c3fe6.__CR0,0,970,600_PT0_SX970_V1___.jpg\", \"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/3ded0e60-de1a-43f1-b958-05eb81724958.__CR0,5,970,291_PT0_SX600_V1___.jpg\"]","brand":"Noorly™","offers":[{"title":"Default Title","offer_id":53600893239569,"sku":"1pc","price":599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0905\/7802\/6769\/files\/watermark-removed-e7a6efe6-b393-4c9f-89a8-a33b5b0de448.jpg?v=1774958164"},{"product_id":"noorly-sneaksafe","title":"Noorly SneakSafe™ ShoeWash Bag","description":"**Product Overview**\nThink of this specialized laundry tool as an automatic car wash for your footwear. It transforms your standard washing machine into a professional-grade sneaker detailing service. Unlike basic mesh sacks that merely hold your items together, this innovative cylinder is engineered with an interior lining of over 20,000 fluffy chenille microfibers. Once the wash cycle starts, these soft, 1.2-inch fibers act like thousands of tiny fingers, actively scrubbing dirt from every nook and cranny of your shoes while creating a protective 360° cocoon. This design allows soap and water to flow through freely for a deep clean, yet cushions your footwear against the hard drum of the machine. The result? A thorough clean that eliminates the loud, annoying banging noises often associated with washing shoes, all while preventing scuffs and damage.\n\n**Target Audience**\nThis solution is designed for the \"Time-Poor Perfectionist\"—anyone who loves the look of fresh, pristine kicks but dreads the elbow grease required to get them there. It is the ultimate hack for sneaker enthusiasts who want to maintain their collection without hours of manual scrubbing. It is equally essential for busy parents constantly battling muddy school shoes, trail runners who need to refresh their trainers after a dirty run, or anyone who wants to extend the life of their footwear. If you value efficiency, hygiene, and protecting your investments, this tool allows you to achieve \"out of the box\" cleanliness with zero manual effort.\n\n**Key Features and Benefits**\n*   **Active Scrubbing Technology:** The interior is densely packed with high-quality, 1450gsm chenille fibers. These aren't just for padding; they actively brush and polish the surface of the shoe during the spin cycle, removing stubborn grime that ordinary water pressure simply misses.\n*   **Silence and Protection:** The thick, plush layer acts as a heavy-duty shock absorber. It dramatically reduces the noise of shoes tumbling in the dryer and protects both your expensive footwear and your washing machine drum from scratches, dents, and scuffs.\n*   **Smart Side-Loading Design:** Featuring an upgraded side zipper opening, this bag makes it significantly easier to load and unload bulky sneakers compared to frustrating traditional top-zip bags.\n*   **Fail-Safe Zipper Security:** The premium \"invisible\" zipper tucks neatly into a protective elastic safety band. This ensures the bag never flies open mid-wash and prevents the metal zipper head from snagging on other clothes or scratching the machine.\n*   **Universal and Multi-Purpose:** With an enlarged size of 15 inches by 7.1 inches, it easily accommodates everything from men’s bulky basketball sneakers to delicate knit trainers. The soft interior also makes it perfect for washing plush toys, delicates, or organizing shoes inside a suitcase to keep clothes clean while traveling.\n\n**Emotional Impact**\nReclaim your weekends and your confidence. Using this tool delivers the distinct feeling of pride that comes with stepping out in spotless shoes, but without the frustration of wet hands, messy sinks, and wasted time. It offers total peace of mind, removing the anxiety of ruining expensive sneakers or damaging your appliances. It turns a chore you used to dread into a simple, satisfying \"set it and forget it\" task—giving you the dopamine hit of \"brand new\" shoes every single week.\n\n**Competitive Advantage**\nMost shoe laundry bags on the market are simply thin, single-layer mesh sacks that offer zero cleaning power and minimal protection against impact. This product stands apart because of its dual-action composite structure: the outer sandwich mesh allows for maximum water and detergent flow, while the inner chenille pile provides mechanical cleaning action and superior shock","brand":"Noorly™","offers":[{"title":"Default Title","offer_id":53612284543249,"sku":"1pc","price":599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0905\/7802\/6769\/files\/ChatGPT_Image_Feb_7_2026_03_32_07_PM.png?v=1770458700"},{"product_id":"noorly-washboost","title":"Noorly WashBoost™ Lint Remover Balls","description":"Material - These laundry scrubbing balls are made of premium solid soft PVC, durable and soft which will not harm clothes and washing machine, good elasticity and wont fade as well\nUsage - The balls improve washing greatly by unique convex and concave design, save lot of water and energy.Clothing more fluffy, not twining Separate clothes effectively and soften fabrics naturally.\nReusable - High quality washing ball is durable and reusable.10 to 15 balls are ideal for a wash weighing around 10 kilograms Material.Pants coat class hard cloth washing can put 8-10 balls.Laundry Ball could make washing machine and clothes kept rubbing greater impact force.Make more clean clothes washed, but do not damage clothes.\nPrevent Wrinkles \u0026amp; Tangles: Our laundry balls reduce wrinkles and fabric clumping in the dryer, saving time on ironing and ensuring your clothes stay smooth and ready to wear.\nVersatile \u0026amp; Convenient: Suitable for both washer and dryer use, these dryer balls are easy to use. Simply toss them in with your laundry to reduce drying time and enhance fabric softness.\n[\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/aa52fe24-0667-4c70-afa6-c86f92639729.__CR0,0,970,600_PT0_SX970_V1___.jpg\", \"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/7002ee14-4f0d-4e04-a498-00494a87e054.__CR0,0,970,600_PT0_SX970_V1___.jpg\", \"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/3d49eda1-9440-4d56-b1d4-b5ea6eb5348b.__CR0,0,970,600_PT0_SX970_V1___.jpg\", \"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/7ccaf540-cfff-4113-be44-4369ad7dc19a.__CR0,0,970,600_PT0_SX970_V1___.jpg\", \"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/aeb775d7-ca03-4b2a-98aa-90199b39b087.__CR0,0,970,600_PT0_SX970_V1___.jpg\", \"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/eb45aeea-2f20-4a48-8b1a-3e0d9890cb23.__CR0,0,970,600_PT0_SX970_V1___.jpg\"]","brand":"Noorly™","offers":[{"title":"Default Title","offer_id":53356729270545,"sku":null,"price":299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0905\/7802\/6769\/files\/ChatGPT_Image_Apr_3_2026_04_40_42_PM.png?v=1775977995"},{"product_id":"noorly-drumcare","title":"Noorly DrumCare™ Washing Machine Descaler Tablets","description":"Deep Drum \u0026amp; Tub Cleaning: Effectively removes dirt, residue, detergent build-up, and hidden grime inside the washing machine.\nEliminates Bad Odors: Targets and removes foul smells caused by bacteria, mold, and trapped moisture.\nRemoves Limescale \u0026amp; Deposits: Powerful formula breaks down scale, mineral deposits, and soap scum for smoother machine performance.\nSafe for All Machines: Suitable for front-load, top-load, semi-automatic, and fully automatic washing machines.\nEasy-to-Use Tablet Format: Just drop one tablet inside the empty drum and run a hot wash cycle—no scrubbing needed.\nKeep your washing machine fresh and efficient. Our Washing Machine Cleaner Tablet is formulated to remove detergent residue, limescale, mold and trapped grime — restoring drum cleanliness, eliminating bad odors and improving wash performance.\n\n","brand":"Noorly™","offers":[{"title":"Default Title","offer_id":53612286148881,"sku":"1pc","price":299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0905\/7802\/6769\/files\/ChatGPT_Image_Apr_3_2026_05_25_59_PM.png?v=1775977921"},{"product_id":"combo-drumcare-lint-remover-balls","title":"Laundry Care Booster Kit (DrumCare + Lint Remover)","description":"Deep Drum \u0026amp; Tub Cleaning: Effectively removes dirt, residue, detergent build-up, and hidden grime inside the washing machine.\nEliminates Bad Odors: Targets and removes foul smells caused by bacteria, mold, and trapped moisture.\nRemoves Limescale \u0026amp; Deposits: Powerful formula breaks down scale, mineral deposits, and soap scum for smoother machine performance.\nSafe for All Machines: Suitable for front-load, top-load, semi-automatic, and fully automatic washing machines.\nEasy-to-Use Tablet Format: Just drop one tablet inside the empty drum and run a hot wash cycle—no scrubbing needed.\nKeep your washing machine fresh and efficient. Our Washing Machine Cleaner Tablet is formulated to remove detergent residue, limescale, mold and trapped grime — restoring drum cleanliness, eliminating bad odors and improving wash performance.\n\n","brand":"Noorly™","offers":[{"title":"1 DrumCare+ 1 Lint Remover","offer_id":53607963590929,"sku":"1drumcare+ 1 lint ball","price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0905\/7802\/6769\/files\/ChatGPT_Image_May_29_2026_09_48_40_PM.png?v=1780071542"}],"url":"https:\/\/noorly.in\/collections\/laundry-collection.oembed","provider":"Noorly™","version":"1.0","type":"link"}